IG US rebrands Forex trading platform to tastyfx

Forex broker IG US announces today the rebranding of its brokerage and platform technology to tastyfx, offering a more aligned experience for their US-based customers and bringing FX trading closer to the tasty family of products.

The name is changing but the trading platform that clients love will largely stay the same with continued enhancements that will provide a more definitive forex trading technology. tastyfx will offer a forex-focused brand for US-specific clients as their source of forex trading and content with fast technology, zero commissions, and supportive customer service.

“Changing our name to tastyfx marks the beginning of a new chapter for us,” said Pete Mulmat, CEO of tastyfx. “We’ve seen incredible growth in our business over the past few years, but tastyfx will go even further in offering forex traders in the US an unparalleled experience.”

JJ Kinahan, CEO of IG North America and President of tastytrade, stated, “The tastyfx rebrand is another illustration of how we’re evolving our company identity and our brands, while continuing to offer the fast, easy forex trading experience that our customers love.”

What has changed?

Not only will you start seeing IG US’s new tastyfx logo appearing across content, but the web presence is also getting a new look.

  • Website: Thee URL is now tastyfx.com. You will still be able to access the website from IG.com/us for the time being, but this URL will be deactivated in the near future so be sure to update your bookmarks now.
  • Social Media: The social handles are changing to @tastyfx. If you are already following any of tastyfx social media accounts, you do not need to re-follow them.
  • Emails: The email addresses have changed to include @tastyfx.com. You can continue to use @ig.com email addresses for a limited time, but please start using @tastyfx.com email addresses ([email protected], [email protected], etc.) when contacting IG US until further notice. IG US (tastyfx) will be sending out communications from its new email domain from now on.
  • Mobile App: The app will now be rebranded to tastyfx, but the core experience and your account information will not change. If you already have the IG app downloaded, you will be asked to update it. However, if you haven’t yet downloaded the app, you can easily find it available for download on both the Apple App Store and the Google Play Store to take advantage of the convenience and features it offers.